Whether you’re starting a new project, working on a rewrite, or want to learn new skills - join us to hone your craft.
All Classes take place 100% online utilizing free video conferencing software ZOOM so you can participate from anywhere in the world with an internet connection!
Ever look at a movie poster or trailer and immediately decide, “Yeah, I want to see that”? What about it made you think that? Movie posters & trailers are tools studios use to highlight commercial appeal to a target audience and sell their story’s hook to gets butts in theater seats. But studios aren’t the only ones who use commercial appeal to sell - so can you!
Your instructor will help you discover the commercial elements you may have overlooked in your own story that you should highlight to help sell your project. They will help you identify the most “sellable” elements to emphasize in your story while also giving you exercises on how to practice showcasing them.
In these two weeks, your instructor will not only give lectures to help you understand commercial appeal but will also help you refine your 30 second pitch as well as your one-page synopsis to make sure you’re crafting your story in the most commercially viable way possible.
In This 2-Week Clinic, You Will Learn:
- The difference between concept, premise and hook
- How to showcase the commercial appeal of your script in your pitch
- Discover what elements of your story you may have been overlooking
- Personalized feedback and notes to help you craft an effective selling tool
Ben Everard began his career as a litigator at Quinn Emanuel before co-founding Grey Matter Productions. Credits include THE LAUNDROMAT, and LIGHTS OUT.
Cancellation Policy: You may cancel for a full refund up to 5 days prior to the start of the class. Cancellations requested after this period will be ineligible for refunds.
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