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After pitching over and over to different execs, you start to settle into a template that rolls off the tongue. It seems to hit the right notes of what you think they need to know to keep them engaged and wanting more, no matter who they are.
But what if we told you that an effective pitch to a producer is different from a pitch to an agent? And that you need to pitch to a director differently than to a financier? What if we told you that sales and marketing are separate things and that distribution is an entirely different ball game?
But don't fret, because we've designed this webinar with Mark Horowitz to help you further understand the nuances of the roles in this big machine. So you as the writer can better navigate and appeal to any of these relationships you may find yourself pursuing.
This 2-Hour Webinar Covers:
- Sales and Marketing - What’s the difference.
- What is pitching?
- a) Recognizing and defining your goals.
- What are the different types of pitches?
- a) the written pitch
- b) the elevator pitch
- c) the presentation pitch
- d) the concept pitch
- As writers, who are you pitching to?
- a) producers
- b) directors
- c) financiers
- d) sales agents/distributors
- How are the pitches to these people different?
- How to craft your pitch to the specific goals of each person
- General pitching dos and don’ts
- a) attitude
- b) information
- c) eliminating the “no”