How They Did It: Initiative Edition

Webinars ~ Success Stories Series
Hosted By:
Roadmap Writers

Let’s face it. There are a million different paths to success. That’s true to some degree for most industries, but even more so for Tinseltown. We get it, and so we understand why it’s important to hear from people who have achieved what you want to achieve. Learn what their obstacles were, how they overcame them, and take what you can from those lessons to apply to your own life.

While it is true that there are as many paths to success as there are people, we can all learn something from how someone else did it. That’s why Roadmap is thrilled to have this amazing panel of writers back to share their story!

This 90-Minute Q&A Covers:

  • Getting started in screenwriting
  • Building your portfolio
  • Networking
  • How to take a meeting
More about
Roadmap Writers

Roadmap Writers is a talent training and discovery platform for screenwriters ready for a guided path to success. Our programs are hosted by working industry executives and are designed to empower writers with actionable tools and insights to elevate your craft and cultivate relationships with industry professionals. Since 2016, we have helped hundreds of writers from all over the world sign to representation, staff on series, and option and produce their projects. Our writers have been staffed on BRIDGERTON, THE FLASH, CHICAGO PD, THE FIRST LADY, NIGHT COURT, THE GOOD DOCTOR, THE RESIDENT, REACHER, SUBJECT TO CHANGE, MAYANS and POKERFACE. Writers have sold, set up and been produced by Netflix, Amazon, Hulu, MGM, American High, New Republic Pictures, Maven Screen Media, Lifetime, Will Packer Studios and Roku. 

Kelly Eisenbrand

Kelly Eisenbrand is a queer, biracial Chinese comedy and animation writer and native Angelino. She received a certificate in Fiction Novel Writing from Stanford University and MA in English Literature from Claremont University. Kelly loves to write about protagonists who overcome their fears to realize their true selves — usually through connection with found family. She is currently represented by literary manager Grace Ledding at Agile Entertainment (via the Roadmap for Writers AAPI Diversity Initiative). This year, she was a finalist in the Chinese in Entertainment Pitch Contest. The source of Kelly’s best comedy is authenticity, and she seeks to bring nuance and specificity to Asian American representation in the TV landscape. Her hobbies include attending and reviewing every Halloween haunt event within 100 miles, and hoarding books — a habit kept only in check by her two rabbits Bruce Wayne and Blink, who eat books.

Michelle Lesley Johnson

Baltimore-born and North Carolina-raised, MICHELLE LESLEY JOHNSON graduated from UNC and Berkeley. In a past life, she served as Cal Berkeley’s assistant director of Football Student Athlete Development. Her former students dance in end zones Any Given Sunday. Hundreds of others impact their communities nationwide.

As a writer, her stories center black males, transitioning from boys to men, and the women who shape, support and challenge them on their journeys. Rebels. With causes.

Her original pilot, "The Fifth Quarter," advanced to the 2nd Round of the 2020 Sundance Episodic Lab. On the strength of "The Fifth Quarter," along with another original pilot, "Hip Hop High," Michelle was a 2021 Disney General Entertainment Content Writing Program Semi-finalist.

Michelle's writing credits include “Let’s Stay Together” (BET), “Meet The Browns” (TBS) and “House of Payne” (TBS). A Guy Hanks & Marvin Miller Screenwriting Fellow, recently she switched focus from comedy to drama and pens what she calls the tears of clowns.

By day, Michelle is a script coordinator, including on season four of the Emmy-winning streaming drama, “The Handmaid’s Tale," and the first season of Starz’ "BMF," that premiered in September 2021.

Jennifer Kim

Jennifer Kim is a writer, journalist, personal essayist, TV and screenwriter, and former high school teacher. A six-time fellowship finalist and an ISA genre selection in comedy, she wrote the award-winning KOREAN AMERICAN WITCHES SOCIETY and hails from the Appalachian region of Ohio. She is repped by Industry Entertainment. Twitter: @JenniferMJKim

How it Works


If you have any questions or any trouble accessing the recording, email our Director of Education Alexandra Davies at!

The Roadmap Promise

Roadmap Writers prides itself on the quality of executives we bring to our programs and we work hard to get you the best feedback possible.

Our vetted executives are chosen by the legitimacy of the companies they work for and their ability to evaluate pitches and pages.

Only the executives you sign up for will be provided with your materials.