Rashonda graduated from UNC Chapel Hill and began her career in advertising copywriting working with companies such as Ogilvy and Weiden and Kennedy. She's served as a creative copywriter for brands such as Kashi, JetBlue, Charlotte Bobcats, and the North Carolina Press Association. She transitioned into film after receiving a Masters from Savannah College of Art and Design and working at the Georgia Film Commission on the many productions coming through Savannah and Atlanta at the time. She moved to Los Angeles in 2014 when offered a job at The Collective, formerly known as Collective Digital Studio. At Collective Digital Studio, Rashonda has written for talent such as Shay Mitchell, Bethany Moda and Sky Gaven when launching their digital platforms which transitioned her into development at Studio71. She helped develop one of YouTube Red’s first premium shows with Dwayne Johnson’s Seven Bucks and two features—one with the Marano Sisters and another with Ben Stiller’s Red Hour. She is now a development executive at MGM where she continues to help shape story and build characters as she pushes the narratives of diverse voices and advocates for untapped talent.
Each month mentorship kicks off with a preliminary 15-min. call to set expectations and lay out strategy for the month. Writer will have unlimited email access with executive plus 4x one-hour consultations with the exec. Exec will read up to 4 scripts in one month (different drafts of the same script or 4 different scripts) and conduct 4x one-hour story notes calls. Calls will also include pitch preps, brand preps and career strategy.
After registering, you will receive an automatic Order Confirmation email. Then, Roadmap's CEO Joey Tuccio will email you to loop you in with your mentor! If you do not hear from Joey within 72 hours of registering, shoot him an email at email@example.com!