Rashonda graduated from UNC Chapel Hill and began her career in advertising copywriting working with companies such as Ogilvy and Weiden and Kennedy. She's served as a creative copywriter for brands such as Kashi, JetBlue, Charlotte Bobcats, and the North Carolina Press Association. She transitioned into film after receiving a Masters from Savannah College of Art and Design and working at the Georgia Film Commission on the many productions coming through Savannah and Atlanta at the time. She moved to Los Angeles in 2014 when offered a job at The Collective, formerly known as Collective Digital Studio. At Collective Digital Studio, Rashonda has written for talent such as Shay Mitchell, Bethany Moda and Sky Gaven when launching their digital platforms which transitioned her into development at Studio71. She helped develop one of YouTube Red’s first premium shows with Dwayne Johnson’s Seven Bucks and two features—one with the Marano Sisters and another with Ben Stiller’s Red Hour. She is now a development executive at MGM where she continues to help shape story and build characters as she pushes the narratives of diverse voices and advocates for untapped talent.
Submit your full script and receive an in-depth, one-hour private story notes call with an executive of your choice. You’ll receive specific suggestions on how to elevate your script's dialogue, structure, pacing, characterization, tone, and marketability. One-hour consultations are available for Features and TV and are priced accordingly.